Based in small town Mount Maunganui, Cherry was born out of the love for eyewear, fashion and quality products.

Cherry got it’s name simply from our all time favourite band, the Runaways. Four girls set out to create a song to show men that women could rock just as hard -
and they did, when Cherry Bomb was born. Rebellion, rock 'n' roll but still classy.

When you put on a pair of Cherries, you’ll feel a whole new persona of cool. But style isn’t everything! We put in a lot of effort to create unisex designs that will enhance and flatter all face shapes and sizes, as well as protecting your beautiful eyes from the harsh sun rays.

So what are you waiting for? Go see what you’re missing out on. 
After all - It’s a very Cherry world.